social networks

I wish I was little bit taller I wish I was a baller

7.jpg

A Japanese hotel offers a room that costs only $1 per night, but there’s a catch — the guest’s entire stay is livestreamed on YouTube.

{ UPI | Continue reading }

Are we someone else when we lie?

[Google CEO] Eric Schmidt continued: “Our business is highly measurable. We know that if you spend X dollars on ads, you’ll get Y dollars in revenues.” At Google, Schmidt maintained, you pay only for what works.

Karmazin was horrified. He was an old fashioned advertising man, and where he came from, a Super Bowl ad cost three million dollars. Why? Because that’s how much it cost. What does it yield? Who knows. […]

In 2018, more than $273bn dollars was spent on digital ads globally, according to research firm eMarketer. Most of those ads were purchased from two companies: Google ($116bn in 2018) and Facebook ($54.5bn in 2018). […]

Picture this. Luigi’s Pizzeria hires three teenagers to hand out coupons to passersby. After a few weeks of flyering, one of the three turns out to be a marketing genius. Customers keep showing up with coupons distributed by this particular kid. The other two can’t make any sense of it: how does he do it? When they ask him, he explains: “I stand in the waiting area of the pizzeria.” […] Economists refer to this as a “selection effect.” It is crucial for advertisers to distinguish such a selection effect (people see your ad, but were already going to click, buy, register, or download) from the advertising effect (people see your ad, and that’s why they start clicking, buying, registering, downloading). […]

The online marketing world has the same strategy as Luigi’s Pizzeria and the flyer-handling teens. The benchmarks that advertising companies use – intended to measure the number of clicks, sales and downloads that occur after an ad is viewed – are fundamentally misleading. None of these benchmarks distinguish between the selection effect (clicks, purchases and downloads that are happening anyway) and the advertising effect (clicks, purchases and downloads that would not have happened without ads).

It gets worse: the brightest minds of this generation are creating algorithms which only increase the effects of selection. Consider the following: if Amazon buys clicks from Facebook and Google, the advertising platforms’ algorithms will seek out Amazon clickers. And who is most likely to click on Amazon? Presumably Amazon’s regular customers. In that case the algorithms are generating clicks, but not necessarily extra clicks.

{ The Correspondent | Continue reading }

Loading the BRICKS from my FRONT YARD into a DUMPSTER because my neighbor TODD is a FUCKHEAD

11.jpg

Oregon Senator Ron Wyden has unveiled updated privacy legislation he says will finally bring accountability to corporations that play fast and loose with your private data.

Dubbed the Mind Your Own Business Act, the bill promises consumers the ability to opt out of data collection and sale with a single click. It also demands that corporations be transparent as to how consumer data is collected, used, and who it’s sold to, while imposing harsh fines and prison sentences upon corporations and executives that misuse consumer data and lie about it. […]

“Mark Zuckerberg won’t take Americans’ privacy seriously unless he feels personal consequences,” Wyden said. “A slap on the wrist from the FTC won’t do the job, so under my bill he’d face jail time for lying to the government.”

{ Vice | Continue reading }

art { Nick Knight, Transhuman After All, VMAN, 2013 }

Lee Jun-fan (November 27, 1940 – July 20, 1973), known professionally as Bruce Lee

51.jpg

of course there is no behind the scenes, no real self, no authenticity, etc. just a precession of simulacra; influencers sort of serve the same function Baudrillard thought Disneyland served: to make everyone else feel “authentic”

{ Rob Horning }

You’re up, you’ll get down. You’re never running from this town.

5.png

We analyzed over one million posts from over 4,000 individuals on several social media platforms, using computational models based on reward reinforcement learning theory. Our results consistently show that human behavior on social media qualitatively and quantitatively conforms to the principles of reward learning.

{ PsyArXiv | Continue reading }

image { Dissecting Reinforcement Learning }

HELP US VALIDATE THE HIGH OPINION WE HAVE OF OURSELVES

310.jpg

YouTube’s most lucrative channel in the UK did not feature a pop superstar, a legendary rock band or the biggest TV show around . . . but a child from Lancashire.

Gabriella — or Gaby, as she is known to her 12m-plus subscribers […] could be pulling in between £2,100 and £40,000 a day, depending on daily views, with earnings of up to £1m a year. […]

To novices like me, YouTube’s advertising system is incredibly complex and opaque. Fundamentally, the more popular you are, the more advertisers are prepared to pay. But you need to clock up 4,000 hours of viewing time for your videos in a year and have at least 1,000 subscribers to qualify for the Google Partner Programme, which provides a share of ad revenue.

Vloggers who choose cost-per-month advertising get a share ranging from 5p to £7 for every 1,000 “monetised” views — that is after YouTube takes 45 per cent. Only 40 per cent to 60 per cent of overall views are deemed worthy of advertising spending, based on various factors such as the location of the viewers and their level of “ad engagement”, that is, how much they skip or click on ads. […]

Competition on YouTube is brutal, with more than 450 hours of video uploaded every minute. Most of the experts who spoke to the Financial Times agreed that one or two videos a week was the bare minimum now required for success. Dan Middleton, a British gaming star who earned £25m last year, recently admitted working 12-hour days to post daily videos and stay ahead of the algorithm, which was recently tweaked to reward busier creators. Just missing a day can drastically reduce your views, subscribers and overall revenue.

Small wonder that “influencer burnout” is on the rise. […]

One vlogger with about 80,000 subscribers, who wished to remain anonymous, told me: “My most popular videos get six-figure views but the maximum I earn is a few hundred pounds. When I think about all the research, time, skills and promotion I put into each video, I wonder just how sustainable it can be.” […]

But YouTube advertising is not the only game in town. Creators increasingly make extra cash from influencer marketing. […]

Successful vloggers, and the agents managing their careers, can be cagey about the sums earned from influencer marketing. However, prying some numbers from leading agencies, I found that someone with at least 7m subscribers could earn about £250,000 for a sponsored video, while someone notching up 1m subscribers would command about £100,000. Even so-called “micro-influencers”, defined as having between 3,000 and 100,000 followers on any given platform, can earn between £2,000 and £50,000 for sponsored posts or videos.

{ Financial Times | Continue reading }

concrete with beehive structure, wax, and live bee colony { Pierre Huyghe, Untilled (Liegender Frauenakt), 2012 }

Direct Replication of the Predictive Validity of the Suicide-Implicit Association Test

 

No one speaks English and everything’s broken

26.jpg

Ms. Giannulli, 19, is the daughter of the actress Lori Loughlin and the designer Mossimo Giannulli. […] Ms. Giannulli is a social media influencer with close to two million YouTube subscribers and over a million Instagram followers. In September, she posted two paid advertisements on Instagram that highlighted her identity as a student. […]

Ms. Giannulli […] was criticized in August after posting a video […] in which she said that she was only going to college for “gamedays, partying.”

“I don’t really care about school, as you guys all know,” she said. […]

Ms. Giannulli is one of a number of celebrity offspring who have lived out their teenage years on social media. In the video for which she was criticized, she described how the dissolution of a romantic relationship had been particularly difficult because people would send her tweets, Instagram posts and Snapchats of her ex with other young women.

{ NY Times | Continue reading }

A total of 50 people nationwide were arrested in the largest college admissions scam ever prosecuted by the Department of Justice, officials announced. Those arrested include exam administrators, coaches at elite schools, and nearly three dozen parents — including actress Lori Loughlin.

{ CNN | Continue reading | full indictment }

image { 1991 Topps Toxic High School #19 }

I’ll take a rusty nail, and scratch your initials in my arm

21.jpg

Leveraging popular social networking sites, individuals undertake certain forms of behavior to attract as many likes and followers as they can. One platform that symbolizes people’s love for strategic self-presentation to the utmost degree is Instagram. […]

Narcissism is characterized by grandiose exhibition of one’s beauty and pursuit of others’ admiration. Posting selfies/groupies is associated with narcissism and need for popularity. […]

Instagram selfies and groupies symbolize social media users’ public display of narcissism. From an evolutionary psychological perspective on the renovated hierarchy of fundamental human motives and needs, this study examined the interaction effects of Instagram photo types (selfies, group selfies, long-shot photos taken by others, and neutral photos) and Instagram peer viewers’ individual difference factors (intrasexual competition [ISC] for mates, need for popularity [NfP], loneliness, and need to belong [NtB]) on intersexual attraction. […]

The findings confirmed the assumption that a potential mate who posts selfies and groupies is perceived by opposite-sex viewers to be more narcissistic compared to a potential mate who posts neutral photos.

{ Evolutionary Psychology | Continue reading }

photo { Thierry Mugler, Monster Show, Elle US, November 1991 }

‘One’s destination is never a place, but a new way of seeing things.’ —Henry Miller

55.jpg

We investigated the association between sexy-selfie prevalence and income inequality. […] Among 5,567 US cities and 1,622 US counties, areas with relatively more sexy selfies were more economically unequal. […] We investigated and confirmed that economically unequal (but not gender-oppressive) areas in the United States also had greater aggregate sales in goods and services related to female physical appearance enhancement (beauty salons and women’s clothing).

{ Proceedings of the National Academy of Sciences | Continue reading }

“Selfies” (self-taken photos) are a common self-presentation strategy on social media. This study experimentally tested whether taking and posting selfies, with and without photo-retouching, elicits changes to mood and body image among young women. […] Women who took and posted selfies to social media reported feeling more anxious, less confident, and less physically attractive afterwards compared to those in the control group. Harmful effects of selfies were found even when participants could retake and retouch their selfies.

{ Body Image | Continue reading }

When young children during their early development for the first time get their head around the fact that the reflection in the mirror is them, they are struck with a terrifying realization: All at once it dawns on them that this is how they present themselves to the world – and that the world might be repulsed by the sight. Animals, it seems, are not able to make that discovery. […] Hearing a recording of one’s own voice for the first time produces a similarly uncanny sensation.

{ Rolf Degen | Continue reading }

‘So little pains do the vulgar take in the investigation of truth, accepting readily the first story that comes to hand.’ —Thucydides

2.jpg

So, some asshole stole my snapshot, put it on reddit (which I didn’t know).

Last night, I posted my pic on reddit.

Now – I found out I got banned and accused of “stealing my own pic.”

Fuck the state of ‘creativity’ and ‘originality’ today. Fuck it.

Let the world implode inside of its own self-licking asshole.

Yes, these silly things mean something to people who actually CREATE anything. […]

No, it’s not yours to fucking ‘remix.’

No, it’s not ’shared’, to be owned by all – even if it’s free.

{ Tim Geoghegan on Facebook }

I’m tryna live my life and you’re just tryna drag me down

21.jpg

Facebook could be listening in on people’s conversations all of the time, an expert has claimed. The app might be using people’s phones to gather data on what they are talking about.

Professor Burns has said that the tool appears to be using the audio it gathers not simply to help out users, but might be doing so to listen in to discussions and serve them with relevant advertising. She says that to test the feature, she discussed certain topics around the phone and then found that the site appeared to show relevant ads.

Facebook says that its app does listen to what’s happening around it, but only as a way of seeing what people are listening to or watching and suggesting that they post about it.

{ Independent | Continue reading }

unrelated { How Facebook is Stealing Billions of Views }

photo { Marcus Ohlsson }