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Research has shown that humans consciously use alcohol to encourage sexual activity. […]

In the current study, we examined if males exposed without their knowledge to pheromones emitted by fertile females would increase their alcohol consumption, presumably via neurobehavioral information pathways that link alcohol to sex and mating. We found that men who smelled a T-shirt worn by a fertile female drank significantly more (nonalcoholic) beer, and exhibited significantly greater approach behavior toward female cues, than those who smelled a T-shirt worn by a nonfertile female.

{ Experimental and Clinical Psychopharmacology | Continue reading }

photo { Miss August, 1957 }