Marty McFly: [seeing a holographic ad for Jaws 19] Shark still looks fake.

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Author profiling is a problem of growing importance in applications in forensics, security, and marketing. E.g., from a forensic linguistics perspective one would like being able to know the linguistic profile of the author of a harassing text message (language used by a certain type of people) and identify certain characteristics. Similarly, from a marketing viewpoint, companies may be interested in knowing, on the basis of the analysis of blogs and online product reviews, the demographics of people that like or dislike their products. The focus is on author profiling in social media since we are mainly interested in everyday language and how it reflects basic social and personality processes.

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photos { Neal Barr, Texas Track Club, 1964 }