And I know and I know I don’t wanna stay
Mattel recently conducted an online poll asking girls everywhere to choose Barbie’s next occupation from the following choices — surgeon, architect, news anchor, environmentalist and computer engineer.
The overwhelming choice among the girls was news anchor. But adults in the blogosphere, on Twitter and Facebook launched their own campaign for computer engineer Barbie. Mattel relented and decided to go with both, news anchor and computer engineer Barbie.
The Barbie brouhaha points to a key conundrum today when it comes to women and professions in science and technology. Many people see a need for more females in so-called STEM professions (science, technology, engineering and math). But fewer and fewer young women seem to be gravitating to such jobs.
