Sounds a bit silly till you come to look into it well. Justice it means but it’s everybody eating everyone else.
Advertisers bombard us relentlessly. Fortunately, our brains have an inbuilt BS-detector that shields us from the onslaught - a mental phenomenon that psychologists call simply “resistance.” Ads from dodgy companies, our own pre-existing preferences, and a forewarning of a marketing attack can all marshal greater psychological resistance within us.
However, a new study suggests that funny adverts lower our guard, leaving us vulnerable to aggressive marketing.
