One world, ready or not

37.jpg

Many situations in our lives require us to make relatively quick decisions as whether to approach or avoid a person or object, buy or pass on a product, or accept or reject an offer. These decisions are particularly difficult when there are both positive and negative aspects to the object. How do people go about navigating this conflict to come to a summary judgment? […]

We demonstrate […] that when positivity and negativity conflict, the valence that is based more on emotion is more likely to dominate.

{ Personality and Social Psychology Bulletin | Continue reading }