‘I know you, I live you.’ –Chaka Kahn


[T]he Forer effect, named after its inventor, psychologist Bertram Forer. In 1948, he set up an experiment where he gave personality tests to a number of subjects, then used them to see if he could construct an accurate personality summary. […]

You have a need for other people to like and admire you, and yet you tend to be critical of yourself. While you have some personality weaknesses, you are generally able to compensate for them. You have considerable unused capacity that you have not turned to your advantage. Disciplined and self-controlled on the outside, you tend to be worrisome and insecure on the inside. At times you have serious doubts as to whether you have made the right decision or done the right thing. You prefer a certain amount of change and variety and become dissatisfied when hemmed in by restrictions and limitations. You also pride yourself as an independent thinker and do not accept others’ statements without satisfactory proof. But you have found it unwise to be too frank in revealing yourself to others. At times you are extroverted, affable, and sociable, while at other times you are introverted, wary, and reserved. Some of your aspirations tend to be rather unrealistic.

In reality, that is the exact same analysis Forer gave to every one of his subjects, compiled from a bunch of random horoscopes.

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